About TWG

/About TWG
About TWG 2017-10-19T17:15:53+00:00

Bruce Waxman has been honing the art of executive and senior-level searches for over two decades. Founded in 2003, The Waxman Group’s approach to executive search is based on a simple premise – uncompromising service, uncompromising quality, and speed of execution while taking an internal stakeholder’s perspective. With well over 20 years of category-specific experiences, The Waxman Group, LLC knows the top executives in the industries it serves and understands who fits best where. The most important decisions organizations make are the ones that revolve around hiring the right people and building excellent teams.  TWG is committed to helping our clients identify these individuals by providing a high-quality management consulting service within the executive retained search process. We develop and nurture collaborative, long-term relationships and deliver results with a passion and enthusiasm for what we do.

The Waxman Group, LLC specializes in the media/entertainment, online/digital, software, technology, CPG and consumer spaces. It’s what we do and it’s who we know. And, it is our long-standing relationships and connections that enable you to stay ahead of the curve.

The Team

Bruce Waxman – Partner

Bruce has served as the Managing Director of The Waxman Group since starting the firm in 2003. The Waxman Group is a retained search firm founded on the principles of providing clients with the resources and reach of a large firm, but the personal touch and partnership achieved in boutique firms. While Bruce is recognized in Los Angeles for his expertise in the Media & Entertainment, Online/Digital and technology verticals, he has developed a well-rounded list of clients in all industries.

Prior to starting his own firm, Bruce was a Partner for 10 years in the Los Angeles office of Ryan Miller and Associates, a large boutique retained search firm. He was responsible for developing their Entertainment/Media practice and built the retained search practice which ranked consistently as one of the top ten search firms in Los Angeles. Bruce’s client base included companies in Digital Media, Entertainment, Consumer Products, and Software/Technology.

Previous to joining Ryan Miller, Bruce served as the Vice President of two operating divisions that specialized in financial search for the Accountants Overload Group. Before transitioning into executive search, Bruce worked for the public accounting firm of Laventhol & Horwath in both the Philadelphia and Los Angeles offices. He earned his Bachelor of Arts degree from Temple University in Philadelphia where he graduated with honors. Bruce currently lives in Pacific Palisades with his wife Rosalie, their daughter Sana, and dog Bodhi.

Ashu Varma – Partner, Head of Research

With 25+ years of Recruiting, Marketing and Communications experience, Ashu has run the Research and Candidate Development group at The Waxman Group since 2008. She has partnered successfully with the TWG team in recruiting C-suite and executive level Operations, Sales, Technology, Product, Marketing, M&A/Business Development, and Finance professionals in all industry sectors.

Previously, Ashu spent five years leading the Marketing practice at BridgeGate, a large retained search practice located in Orange County. She specialized in recruitment for Marketing, Product Management/Marketing, Business Development, Ad Sales and Professional Services for Software, Technology and early stage companies in the Web 2.0 and mobile spaces.

Before transitioning into executive search, Ashu was Director of Field Marketing at eFORCE, successfully generating new business through channel development. Prior to that, she served Nexgenix as their Western Region Manager for Organization Development & Recruitment where she built and grew the technology, sales and marketing business units. She also hired sales and marketing staff and other strategic hires at the Director and VP level. Earlier in her tenure at Nexgenix, Ashu was the Marketing & Communications Manager, responsible for setting up the entire department.

Before moving to the US, Ashu worked with Fujitsu-ICIM, India (5th largest IT company in India) and MASTEK Ltd as Senior Marketing & Communications Executive, responsible for evolving and implementing marketing and product promotions for all divisions. Ashu has an MBA in Marketing from the University of Bombay. She currently lives in Laguna Niguel with her husband Rajiv, and their daughter Hope.